☆☆☆ I N S P I R E - The Project ☆☆☆
Every week, I will share people's dreams, projects, passions, because I believe we can all inspire and encourage each other to create the life we really believe in. This project is called INSPIRE.
Sharing is Caring
If you are a passionate entrepreneur and you think you are making an impact in this world by living and sharing your dreams and ideas, get in touch with me so I can promote your work to inspire others to live their life their way.
contact : firstname.lastname@example.org
☆☆☆ Caroline Vermeersch ☆☆☆
Founder & Editor-in-chief of The Lemon Spoon.
She is committed to a more respectful way to consume, by respecting others, herself and the planet. She tries to adopt a simple and slow lifestyle.
Her motto : "All you need is less".
Tell us a little bit about yourself.
I was born in Brussels’s countryside. French is my mother tong but I speak fluently english, spanish and dutch. I have loved design, art and photography for a long time. I love highlighting things through beautiful visuals. My favorite thing above all? Prepare and eat good food :D. I could even say that my life is punctuated by the needs of my stomach ... My kitchen is often similar to the studio of an artist. Nothing is as beautiful as on pictures. In fact, my kitchen is a mess when I cook (oops ..). On a dietary level, I am flexitarian*. For a matter of ethics, pollution and health, I limit my consumption of meat. My daily staple food is vegetarian. If I want to cook fish or meat, I will pay particular attention to the origin and breeding conditions. I remain convinced that we must have a varied meat- and plant-based diet, provided to favour eco- friendly, local and healthy products.
What happened for you the last couple years?
Since I’m 18, I fight against my inner demons. I had a lot of painful experiences such as complicated relationships. But everything happens for a reason, that’s why I learned a lot about myself from those experiences. I also tried many different studies : fashion design, marketing, interior design, fine arts, … I obtained one bachelor in marketing and one master’s degree in interior design. I lived 3 crazy years in Barcelona. Probably the best experience in my life until now.
When did things fall into place? When did you suddenly get it?
My shift happened when I moved from Barcelona, where I spent three amazing years out of my comfort zone. I came back with a Master’s degree in interior design, and above all, a meaning that I wanted to give to my life. Returning home after spending those years there, I was horrified by the amount of clothes I accumulated. Especially by this huge mountain of stuff from Zara and H&M (aaaargh). Obviously I needed to carry everything with me to Belgium. And this is where the penny dropped! Since I returned, I didn’t buy a single piece of fast fashion. I realised that the need to have always more and more doesn’t make me more happy. I realized I wanted to share my shift with others to make people more conscious. And that’s how I started being an entrepreneur working on The Lemon Spoon.
How did you experience this life changing experience personally?
Hum…. struggling with a of emotions…But stimulating me every day more. I actually felt really happy about being more conscious. I felt really positive about making my life less superficial and more minimalistic.
What is your daily life now?
Working crazy to develop The Lemon Spoon. But I still trying to find balance even if I have a more healthy life than before. I guess this is the aim of our lives, find a balance. But at the end I think we will spend our lives looking for the light. And that’s why life is beautiful, nothing is never perfect. You just have to learn how to dance in the rain.
How did you come with the idea of The Lemon Spoon?
Everything begins in March 2015. I am then living in Barcelona. A “love at first sight”, or maybe should I say at ‘first taste’ with the book of Deliciously Ella, gives me the inspiration to start The Lemon Spoon. She made me realise the importance of having a healthy diet every day; this is when I decided to share my passion on Instagram.
Since July 2016, I devote myself full-time to The Lemon Spoon and its positioning. This new direction means having a healthier diet but also a more ethical lifestyle. One thing leading to another, I realized that one did not go without the other. When we decide to respect our body, it is a return to the roots, including becoming mindful and respectful of people and the nature around us.
Why did you decide to live a conscious, sustainable and healthier life?
I believe that every little positive change in this world does count. We are all responsible for our wellbeing and our planet. But above all, returning to roots makes me feel my life is more meaningful. I feel more connected to myself.
Which values do you want to share through what you do?
« All you need is less ». Make your life simple : little pleasures, more experiences, less material… and be grateful for what life gives you !
Where does your inspiration come from?
Basically from others. I spend a lot of time looking for inspiration on social networks and websites. If I find something I always change it with my own style. I like to mix different ideas and make a unique new one. For example I like to cook, but I will never make exactly the same recipe I found. There will always be a "lemon spoon" touch ;)
How do you feed your creativity?
I think it's hard being always creative. I guess the place I'm the most creative is in my kitchen. I love to improvise. The less ingredients I have, the best I cook. It's the same in your daily life, you become more creative once once you want to live with less. Having a sustainable life stimulates your creativity a lot. You have to find solutions : re use, recycle and repair things.
What do you think makes your Difference ? What is your purpose - Your big Why?
#STARTTHECHANGE. Showing others the way by changing myself first. "It is by changing oneself that the world will be changed. The true revolution is interior." - Ghandi
What’s next for you in the coming months?
A lot of work to develop The Lemon Spoon. I'm actually hiring an intern to help me ! But the best news is that I will start a crowdfunding campaign in September in order to go one step further. Stay tuned!
Any advise for people who want to create the life of their dreams?
Because your are unique, be yourself and believe in yourself. You never lose or fail, you either win or learn. Don't put yourself too much pressure, you are exactly where you need to be. Listen to what your body tells you and don't forget to take care of yourself. But most important : never never give up !
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Thanks for sharing your story Caroline!
I strongly believe you are doing your part in this world by sharing your conscious living .